From Broad to Narrow Casting A positive
interpretation of the end of the "big idea" era
http://www.highgrounddesign.com/mccoy/km5.htm
Bruce Mau,
interview, and from his website, an "An
Incomplete Manifesto for Growth"
From Adam Greenfields "Bathing
Ape" at "A List Apart" dot com
For, as my mentor Jon Olson always reminds me, the
practice of design necessarily involves solving problems. Further,
these problems present constraints... limitations... factors that
limit the ability to unrestrainedly impose personal taste.
When a designers
Paul Rand, Saul Bass,
Neville Brody can consistently succeed at this and still develop
a recognizable personal style, well, that (by my lights, anyway) is
where all the artistry resides.....
...Exercises in pure styling... addresses no issue,
solves no problem, admits no constraints. It's about nothing but
itself.
Foucault trading card
from <www.theory.com>
Political Cartoonists for the Virginia Wildcat
(1)
Maholy-Nagy said "any designer's idea that can not
be described over the telephone is not an idea at all."
Education of a Graphic Designer, Ed. Stephen Heller. Allworth Press,
1998. p45
Teal Triggs, citing Buchanan and
Margolis,
The Ideas of Design, p.xiv
Graphic Design is comprised of a set of complex and culturally
diverse relationships which necessitate an understanding of
audience, sociopolitical contexts and communicative processes.
Graphic Designer's mediate between these relationships and, in doing
so, become a part of the process that shapes tastes and perceptions.
Graphic Design can no longer rely on a discourse that merely
emphasises aesthetics. It is imperitive that any analysis of graphic
design should endeavor to develop a clearer understanding of
communication and its social signifigance.
Fuse
Magazine article: "Can a font ask more questions
than it answers?"
Victor Papanek: Green Design
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